Bell Labs: The Anomaly

The Anomaly is a custom-built immersive brand experience at Bell Labs. This video is the initial presentation to visitors covering an entire wall as they enter the 24' x 18' room. The abstract narrative encapsulates the idea that discovery at Bell Labs is often through the discovery of an anomaly in a pattern; the final part of the video describes the functional uses of the room when it is being used as a presentation space.