Over the course of a number of years, Daniel directed, designed, and produced auto show presentations for six of GM's brands (Buick, Cadillac, GMC, Pontiac, Saab, and Saturn), all premiering at the Detroit Auto Show, and in use for the subsequent 12 months. Working directly and closely with Brand and Exhibit managers at GM HQ in and around Detroit, these pieces were created using a combination of originally shot footage, previously-shot footage (typically for commercials) and provided graphics and photography.
Director and Lead Editor/Designer
Pontiac
GMC
Buick
Cadillac
Saturn